How It Works
Advertise With Us & Save
Becoming a Short Stay Directory member, means you’ll unlock a range of benefits, including create
and manage your listings online, deal directly with guests and pay zero commissions or booking fees.
Too often we talk to hosts frustrated at the amount of time and money they are paying out to the “big guys” and barely getting support, promotion or training in return.
Even worse, these sites hide your contact information, so potential guests can’t contact you or find you any other way. Some will even penalise your listing for not meeting their exact rules, and your listing magically disappears not to be found at all!
As advocates for the short stay and holiday rental industry, as well as spending the last 5 years teaching hosts how to improve their short stay accommodation listings. We get you.
We understand how much those commission statements sting and leave you wondering what you’re getting for your money and is it worth it? And let’s not get started on the money pit of expensive pay per click advertising! Yes, sure, you can sometimes get results, but is the time, effort, stress, depleted bank account what you want?
As hosts ourselves, we too were frustrated with all the fees, charges and lack of support. So, we decided to do something about it.
To give hosts like you a true alternative.
To create a new way for you to get more bookings, where you can make a real connection with your guests.
To truly showcase your property to the world, the way it deserves to be shown.
And to keep things as simple AND as profitable for you as possible.
A Few Kind Words
I gave this 5 out of 5! Wow, I didn't realize how good the master class event would be. I would have paid more for this. What was the most useful section? All of it.
Existing host with multiple properties. 5 Stars. Feedback: The information presented at the master class was very concise and covering all the important steps to begin your own listing. Excellent, keep it up! The best section for me was the council and legal area, I didn't realize how important it was.
We learned a few new tips today at the masterclass we can use for our property portfolio. My owners will be happy with the suggestions on how they can save money on their cleaning costs and the contacts Trisha shared. She’s such a sincere person, I’m happy to recommend her to anyone wanting to leverage her knowledge.
My friends are hosts their properties are doing pretty good. They invited me to join them at the state library for a presentation about getting your property promoted online. Trisha was the presenter – the info she gave was super helpful, even my friend Tanya was impressed. She’s just changed her listings using Trisha’s formula! When I get my property, I’m going to use the Short Stay Directory to promote it and follow the program she sets.
We’ve got multiple properties in Margaret River and the South West, been hosting 25+ years. Quite impressed with some of the suggestions Trisha gave us to improve our SEO. Bookings had dropped off, so we thought we’d give it a go. Once we made the changes, our quietest property went from 20% occupancy to 50%+ in a short period. She tells us that’s the magic of SEO… We’re very happy with the results.
We had a big property near the city. We weren’t sure if it would be suitable for Short Stay. Trisha put together a marketing package – promoted it online for 3 days and received $24,000 in bookings for 16 nights of accommodation, with more people wanting it. I couldn’t believe my eyes. That was proof enough to kick it off. Very powerful and professional. 5 Stars.
I tried to hire Trisha, not once, twice but three times to set up short stay in my real estate agency business. She’s that good. Her gracious response was, “but Dean if I work for you I can only help 100 people. If I work for myself I can help by teaching more than 100,000 people – that makes it a better place for everyone, including you”. I mean with that kind of response, who could say no! Although I do keep trying, she’s really something special and knows here short stay. I’d say she lives it with a passion. I’m still here in case you change your mind Trisha….
Well done to Trisha and her team at Short Stay Directory. This is someone who really knows what she’s doing when it comes to getting your property noticed (and fully booked). A seasoned professional with more than 20 years’ property experience, Trisha is known as the queen bee of holiday rentals. Working quietly behind the scenes you can be sure she’s connecting all the right people in all the right places to get the results we want. Give this a go, you can’t go wrong. I reckon it’s going to be bigger and better than Stayz or Airbnb!
When you list your property with Short Stay Directory – you’ll get so much more than just a listing
You can focus on building your business and keeping your customers and guests happy.
We’ll focus on SEO to drive traffic to your listing, introducing you to more potential guests – which means more bookings!
332,600+ searches last month for short stay accommodation in Australian capital cities alone
Be found quickly and easily in the Short Stay Directory
Select Your Preferred Ad Package
This is the start of Australia’s newest and most exciting venture, promoting the best of our local short stay properties and businesses. Short Stay Directory is the place where travellers and customers start their search and make connections.
ALL THIS FOR ONE LOW ANNUAL FEE
PLUS, as part of our initial launch, if you sign up before April 30th, we’ll EXTEND your listing an additional 3 FULL MONTHS until August 31st, 2019!
This is our way to show appreciation to our foundation members, plus give your listing even more visibility. Your property will reap the SEO benefits!
Frequently Asked Questions
Short Stay Directory is a database of Holiday Rentals, Short Stay Hosts and Businesses in Australia.
How Much Will I Save Using Short Stay Directory?
What are the top 10 Features of a Standard Listing?
Easy to set up, on average most hosts complete it in under 30 minutes
- User friendly instructions
- No techy talk and no coding
- Follow the prompts and away you go
Dedicated Web-Page ‘AKA Mini-Website’
- Promote your property without the cost of hosting and maintaining a website. You’ll get a modern web-page to share with travellers, guests, suppliers, friends, family and on social media.
- A web page works for your listing 24/7 to increase your digital footprint and help you reach more travellers and get more bookings.
Choose How You Want Guests to Contact You
- Choose one or all options using built in contact form
- Email, phone, enquiry box
Showcase Gallery of Stunning Images Easily
- As you know, travellers love images – it’s 80% of what they look for before sending an enquiry
- Upload an arrangement of images to showcase your properties unique features
- Large widescreen images making your listing memorable
Host Profile with Photo
- Add a professional profile about yourself or your agency
- Share your experience and style of hosting
- Add a profile photo for a personal touch with your web page
Connect Multiple Sites
- Link to your primary website (if you have one)
- Link to your mainstream sites or Trip Advisor reviews
- Link to your preferred booking engine
- Helps build your “SEO Juice”
Get Your Article Featured in Travel e-Magazine
- E-Magazine Visit Australia, Stay Local
- Promote an event or nearby feature
- Promote your listing
Build Your Online Profile & Brand using Social Media
- Connect your listing to your social media accounts
- Promote online at a click of a button
- Increase brand awareness
SEO Google Ranking
- Google Pin to show your property locally
- Build credibility online with your target market
- Powerful SEO techniques to build your online profile and be found online
Community, Support & 24/7 Access Short Stay Academy
- Checklists, training and guides, valued at $499
- Onboarding support to help you create a fantastic listing
- Invitations to attend meetups and online training sessions
- Access to exclusive media and PR opportunities
- Email support when you need help
What will I get with a Premium Listing?
Awesome value! If you want to stand out from the crowd, this is the package for you.
Everything in the Standard Plan PLUS +
- Home Page Feature for 30-Days (Value $199)
- 24/7 Access to Short Stay Academy (Value $499)
- Be at the top of search results in your category for 365 Days (Value $369)
- Feature editorial promoted in our blog, plus Visit Australia, Stay Local Travel e-Magazine and online media value $249
- Social Media Cross-promotion with over 30 exclusive posts across Facebook, Instagram and Twitter (Value $299)
- We’ll give you the digital posts for you to use on your own social media
- A personalised review of your listing by the Short Stay Directory team, to maximise your listing’s success (Value $149)
- 30-minute coaching call with Short Stay expert Trisha Fulton, worth $149.
- Use the coaching call to discuss your listing or any short stay questions you have. Coaching call to be used within the first 30 days of signing up.
Who is the Short Stay Directory for?
Travelers looking for accommodation.
- Families, Solo, Couples, Groups, Business, Leisure, Sporting Events for all ages.
Professional Hosts offering short stay accommodation
- Hosts, Short Stay Property Managers, Owner Operators, Caravan Hire & Parks, B&B
What types of properties can be found?
- Rural Properties
- Farm Stays
- Bed & Breakfast
- Motels & Roadhouses
- Caravan & Holiday Parks
How Do I get My Property on the Home Page?
Your property is awesome, and it deserves attention – the home page can give you this. The home page is where premium listings are featured, it’s like having front row tickets to grabbing your guest’s attention.
A premium listing includes a 30-day home page feature and 365-day category feature.
Be prepared to watch your listing shine, get more impressions, enquiries and bookings.
Search results will show premium listings first. Time and time again, research has proven, guests prefer to find and book what they see first.
Tell me more about the Travel e-Magazine?
You can get even more potential visitors though Visit Australia, Stay Local, our online Travel e-Magazine
If you’re a member of Short Stay Directory, we welcome you to write and submit your own articles about your unique listing to be published. We’ll even spread the word across all our social media as well to give you even greater exposure!
You’re welcome to write about anything relevant to your listing or local area. Just tell your story, how you got started, why you’re offering short stay accommodation, what makes your property so special and unique. Our site visitors and readers love hearing these stories.
Don’t be shy in your article, it’s ok to gloat and be very proud of your property. Sell it! Think of it like some shameless self-promotion. Be sure to mix in some stunning photographs, or whatever bits of info you think will make your property stand out all on its own. The more reasons you can give potential guests to pick your place, the greater chance you’ll have of converting views to enquiries and bookings.
When your article is done (and it doesn’t have to be long!), we’ll help publish it both in our popular online e-magazine and promote it on social media to grab the attention of even more people who may want to stay in your place!
Do guests pay to use Short Stay Directory?
No fees, no charges. The website is completely free for guests and travellers.
What happens after I sign up?
After you’ve completed your registration, you’ll receive an email confirming your subscription.
The short stay directory site is almost ready for hosts to start building their listings. You’ll receive a notification email when it’s ready to go. At this time, you can create your very own listing. The email will contain your account and log in details, a link to the onboarding portal to ensure you get the most out of the listing.
We have simplified the listing set-up to enable you to set up in under 30 minutes.
Is everything covered in my annual plan?
Yes! Your listing goes for a full 365 days and we guarantee you won’t find hidden fees, commissions or sneaky advertising costs. There are no extra charges for hosting, pay per click advertising or anything else on Short Stay Directory. If you are on the standard plan, you may be given the opportunity to run an extra promotion for your listing, but you’ll get all the details upfront and can choose whether to participate.
How does the Short Stay Academy work?
When you decide to list with us and become an official Short Stay Directory Host, you’ll also get exclusive access to our Short Stay Academy. This will become your “secret” weapon to listing success to skyrocket your amount of bookings and overall profits! We’ll show you the exact steps we followed to achieve 90% + occupancy and top of page results for our properties. You’ll learn what makes listings stand out, how to get that ‘edge’ and stay ahead of the crowd.
The Short Stay Academy comes complete with the 8 Steps Toolkit, and other amazing tools and tips to make sure your listing looks great, run a successful short stay business, convert visitors to book with you, and of course, earn you even more money!
This is all part of the onboarding process when you join us. Never feel alone again.
What is Digital Marketing?
Digital marketing refers to advertising through multiple digital channels such as search engines, websites, social media, email, video and content. The big sites don’t and won’t offer you digital marketing for your property listings because it takes a lot of work, time and investment (man-power).
But Why is Digital Marketing important for my listing?
Because when used effectively, digital marketing can generate more traffic, enquiries and bookings for your property. When used correctly, like we do here at Short Stay Directory, it will help make your listing the best it can be, promote a professional brand for your property and business.
We’ve discovered, the best results are using specific digital marketing techniques + authentic human connection, through personal contact.
What is SEO?
SEO is Search Engine Optimisation, it’s what’s done to a website to improve rankings and where it turns up in the search results. The #1 ranking spot is Page 1.
How will good SEO help my property listing?
We help you use the power of online search engines to get you more targeted visitors!
Every single day millions upon millions of people get on online search engines looking for all kinds of information or to even shop. They also get onto search to look for places to stay while traveling. But for people to find your property, you want to make sure your directory listing is optimised, so it is getting seen and showing up high in the search engines above all the competition.
It’s being able to say to potential guests, just ‘Google me” and you’ll find me. We’ll show you how to set this up, so it works for you.
The good news is, when you put your listing on the Short Stay Directory, you’ll begin the process of boosting your online SEO (Search Engine Optimization) in a natural way that gets you SEEN!
This means people who want exactly what you’re offering will find you, which will greatly increase the chance of you getting more bookings! MORE targeted online traffic = MORE bookings for you!
As your listing shoots up the search engine rankings, you’ll be getting FREE + ORGANIC traffic online from people who want what you’re offering. The longer you keep your listing active, the longer your rankings will rise! This means more bookings and more profits for you!
By taking the SEO hassles off your plate, you can focus on what you do best.
How Does Short Stay Directory Use SEO?
Here at the Short Stay Directory, we’re 100% committed to investing our own time and resources to make sure your listing has every opportunity to grow and flourish online.
We understand that we don’t succeed if you do, so that’s why we put all our efforts into getting your listings seen!
If you were to try and master SEO or even paid traffic ads for yourself online, it could easily cost you hundreds, if not thousands of dollars per month, hours, days and weeks of wasted time and effort, and a lot of headaches and frustration. We’ve been there ourselves, having learned paid advertising like Google AdWords has limited ROI. The one thing it can guarantee is, it’s the fastest way to empty a bank account.
Proven Results – SEO Works
We’re taking what we’ve learnt through 5 years of research and practice and found the only way is to build ranking using SEO over time. When you list with the Short Stay Directory, we’ll make everything easy for you and take care of all the hard work, so you can enjoy what you desire the most…and that’s getting your place booked directly with the people who want to stay in your place!
When you list your property on the Short Stay Directory, you can link to whatever page or website you wish. You’ll benefit by increasing your SEO ranking – industry term is SEO Juice. You see the way google calculates the ranking is based on many factors, a powerful one being your links. So, Link AWAY and start receiving enquiries and taking bookings DIRECTLY with potential guests, and never pay any other fees, commissions or other charges ever.
Can I keep my listings active on other sites?
Yes, sure thing. You can choose to advertise on the mainstream sites, however please be aware you’ll continue paying fees for bookings through that site.
Within your Short Stay Directory listing you can link your property to other sites including your own site for maximum online visibility.
How does it help local economy?
There are 3 ways your listing helps the local economy.
1: Short Stay Directory is 100% owned and operated. We re-invest into the community through various charities such as the Royal Flying Doctors and Guide Dogs Australia. Also, by hiring local people and through events and promotions to increase traveller spend at properties in Australia.
2: When you list in the Short Stay Directory you’re earning more money and getting back your freedom to choose where your money goes (and not to overseas sites that charge you fees and commissions).
3: Hosts earn more which means they can spend more locally – it’s about keeping jobs local and every bit helps.
How Travelers Use Google
Did you know there are 60,500 searches per month for “Accommodation Melbourne”. If you wanted to buy top spot on page #1, Google AdWords sells this at $5.85 per click. You’ll need deep pockets and a big budget of $11,793 per day, or $353,925 per month for pay per click advertising using Google AdWords. That’s enough to buy a small apartment in any Australian city!
We’ll show you how to harness the power of SEO, without the cost when you list with the Short Stay Directory.
Cost per Click $4.57
Cost per Click $4.25
Cost per Click $4.90
Cost per Click $5.55
Cost per Click $5.32
Cost per Click $5.85
Cost per Click $4.97
Cost per Click $5.17
Cost per Click $7.03